Bi-coastal production company Stardust has been tapped by BBDO, Moscow to create eye-popping holographic video content for client Blackberry MTS that will be shown on a unique, new mixed-reality ‘presentation station’ (RealFiction’s Dreamoc 3D Display). The installation incorporates physical products with free-floating holographic elements. MTS will show the futuristic-looking installation at major public venues across Russia, including all three Moscow international airports, as well as trade events, conferences and MTS retail stores starting in March.
Director Alan Bibby and the production team at Stardust created full-color 3D animated imagery designed to appear as if floating in space within the Dreamoc 3D display. This content was then seamlessly integrated with a physical MTS Blackberry Storm2 smartphone affixed on a stand in the middle of the Dreamoc.
Agency: BBDO, Moscow
Production Company: Stardust Studios, New York
Director/Creative Director: Alan Bibby
Executive Producer: Mike Eastwood
Head of Production: Eve Ehrich
Producer: Ryan McRee
Sr Art Director: Aaron Maurer
Designers: Kaya Ono, Diana Park. Gabriel Tick, Jungeun Kim
3D Animation: Mark Rohrer, Weichieh Yu, Matt Guzzardo, Peter Richardson
Compositors/Animators: Tonya Smay, Mauricio Leon, Dorian West, Jan Tompkins, Alan Chen
Editor: Andrew Borin